Trojan is a relatively new song by Seattle-based hip hop artist Sol, a thought-proving melody about safe sex and condom use. He uses the Trojan brand of condom to discuss the reasons why he believes it's important to correctly use condoms, referencing one night stands: "She let me inside and she don't even know my name," and the value of properly assessing the effectively of the condom: "So careful, I've never let the condom rip and don't plan to." The chorus repeats, "That Trojan, I pack that sh** when I'm getting down, that Trojan, my best friend when I sleep around." He signs off at the end of the song, "Safe sex."
What do you think of the song? Does singing about condom use surprise you? Can you think of other blatant pro-condom references in media? Do we often see/ notice/ become aware of condom use in the songs we listen to/ movies we watch/ news we read? Could you see this song being effectively used as a pro-safe-sex tool? Do you have any concerns?
This condom ad, released only 3 days ago, depicts an assortment of couples in a plethora of sexual acts, highlighted by Edith Piaf's "Je ne regrette rien"-- I don't regret anything. This is the theme of the ad, which, after a presentation of the sexual acts, concludes with a simple picture of a condom. In the "Behind the Scenes," the directors speak (in French and German) about the pleasure gained from using condoms--rather, considering that protecting oneself is pleasurable.
What are your thoughts about the assortment of couples in the clip? Do you think this is representative? What messages did you initially get from the directors? Do you think this is provocative and effective advertising? In what ways?
---What do these two ads make you think about? Are you impressed/ uninterested/ engaged? Thoughts?